Angelina Jolie in Harper Bazaar…

Angelina Jolie on cover of Harper’s Bazaar’s 150th ANNIVERSARY ISSUE, using SMD’s full line of skincare, including INHYUNJIN and Saromae Snail Serum Concentrate, for beautiful, healthy, glowing skin! Thanks to her personal make up artist Toni’ G. who has been using SMD Cosmetics for over a year now!  Toni knew how important safe and non toxic skincare was important for Angelina so took the liberty of introducing her the products.  Here are some of our favorite images from the shoot done in Africa…

As Harper’s Bazaar celebrates its 150th anniversary, Jolie shares her thoughts on women’s rights and our responsibility toward the environment.


Rag & Bone t-shirt; Ralph Lauren Collection pants; Beladora earrings; Ariat Two24 boots; Jill Heller vintage bangles; Jolies own necklace and ring.

Alexi Lubomirski
Gabriela Hearst blouse; Jolies own earrings.

Alexi Lubomirski
Atelier Versace gown. Alexi Lubomirski
Dior dress and rings. Alexi Lubomirski

Ralph Lauren Collection dress; K. Jacques sandals. Alexi Lubomirski

Angelina Jolie is a filmmaker, a special envoy of the United Nations High Commissioner for Refugees, and a cofounder of the Preventing Sexual Violence in Conflict Initiative. The Breadwinner will be in North American theaters on November 17, with worldwide release dates to follow.

Women’s Rights

International law requires that women and girls must be equal with men and boys. This means full equality in:

  • The right to participate in international, national and local politics and society.
  • The right to education, work, and access to the economy.
  • The right to health, including sexual and reproductive health.
  • The right to life, and not to be subjected to violence, especially rape and domestic violence.
  • The right to equality in their relationships among families, communities, and religions

This legal duty to ensure gender equality is obligatory on all States in the world.

Source: London School Of Economics Centre for Women Peace and Security; Further information available also on


Beer for beautiful skin…anyone?!

Since it is March Madness I figured a lot of people are drinking beer but did you know beer extract has some amazing skin care qualities!?! Ok so not necessarily drinking the beer…sorry, BUT…it has many uses for natural skin care products.

Beer has been used topically for years! It’s thought that the women of ancient Egypt and Rome used beer regularly as part of the beauty routine to help keep the skin smooth and diminish discoloration.

Yeast extract is an excellent humectant (it is a super-hydrater) comprised of a complex mixture of proteins, sugars, and amino acids. This complex helps reduce the appearance of dark spots and hyper-pigmentation by discouraging melanin production. Anecdotal results include boosting collagen production and contributing to overall brightening. Makes it an excellent ingredient to skin lightening skincare products like SMD’s Saromae Radiance line.

Yeast is a good source of beta-glucans, which stimulates the immune system, and vitamin B. Your body requires B vitamins to maintain healthy skin and using beer yeast extract in your skincare is one the best ways to absorb it. Sounds perfect!!

Innovative Natural Korean Skin Care Line Uses Ancient Herbal Ingredients As a Game Changer in Skincare

Celebrity Makeup Artists Have Discovered A Game Changer in Skincare: Innovative Natural Korean Skin Care Line with Ancient Herbal Ingredients Premium Korean skin care line uses 2,000 years of herbal medicinal wisdom to help people achieve phenomenal results at home.

If there is one thing people in the U.S. are after it is the fountain of youth and healthy, great-looking skin. In fact, the Global Cosmetic Industry reports that the skin care market in the country is expected to reach $11 billion by 2018. Everyone has a “skin story,” and millions of people are on an endless search for effective skin care products that truly work with anti-aging effects. What they may not realize is the power of natural ancient herbal ingredients that can be found in some Korean skincare products, and it’s what celebrity make-up artists are buzzing about.

“Once you try our patented, award-winning, herbal medicinal based natural Korean skin
care products there is really no going back,” explains Lauren Ing, president of SMD Cosmetics International. “Women in South Korea are known for being selective consumers when it comes to skincare.  They truly demand the best!  Our luxurious products have the most exclusive and highest quality, natural ingredients that produce amazing results.”

The trend is referred to as K-beauty, and it’s all about the ingredients. SMD Cosmetics produces one of the most popular prestigious skin care lines in South Korea, formulated on over 2,000 years of herbal medicine wisdom. SMD cosmetics was the first Korean skin care line to offer a non-toxic, safe, natural, premium herbal medicinal-based line. Since launching in the U.S., SMD products are being used by top celebrity make-up artists who have discovered how powerful natural skincare can really be, and how your
skin can transform with the right products.

“It’s not only about great skin, but also giving people the confidence and knowledge of what they are putting on their skin,” explains Elizabeth Hoel-Chang, celebrity make-up artist from the television show ‘This is Us.’ “It’s a healthy, nutritional element to help preserve themselves. In a day and age of snake oil tonics and empty promises, the SMD Cosmetic line of skin care is the miracle and truth people need to know about and have the ability to get it for themselves because they deserve it.”

Their best selling product, the Saromae Quintessential Snail Serum Concentrate, is the perfected result of combining the precise formulation of natural ingredients and ancient herbal science. It contains 62% pure snail filtrate extract, which is the perfect balance of efficacy and texture. This cruelty-free, all-in- one formula reduces wrinkles, dullness, sun damage, hyper-pigmentation, and acne scarring. It also deeply hydrates, reverses signs of aging, and brightens the skin.

SMD Cosmetics has founded groundbreaking products since it’s inception, over 20 years ago. The creation of the exclusive Inhyunjin anti-aging line is true labor of love with six rare ingredients that are processed nine times over fifty days! The process includes fermentation, resulting in powerful probiotics that preserve the product, naturally. Some of the secret ancient herbal ingredients that help make it so powerful include:

1. Peach seed extract, which softens the skin and is loaded with vitamins and minerals.

2. Fermented ingredients, which help to improve the skin’s elasticity.

3. Goji berries for their anti-aging properties.

4. Wilfordii root extract, which offers antioxidant and anti-aging properties.

5. Mulberry, an herb that is an antioxidant that helps unclog pores, tones the skin, and adds moisture.

6. Red ginseng extract, this prized herbal root has rejuvenating effects and can help restore the skin’s moisture balance, signs of aging and hyperpigmentation.

“We’ve gone to great measures to ensure our ingredients are natural, safe, and will help people have incredible-looking skin,” added Amoreena Berg, the vice president of SMD Cosmetics International. “Our SMD skincare line helps you revive, replenish and rejuvenate your skin. Imagine the confidence flawless and glowing skin brings. Plus, when you love your skin, you can wear less make-up. Our line helps you rediscover youthful, glowing and healthy skin!”

The SMD Cosmetics’ luxurious skincare, and the meticulous detail that goes into making each product, is made with the VIP, elite clientele in mind. From every exclusive ingredient, to the careful selection of the environmentally friendly glass bottles, to the top-fashion designers that helped craft the award-winning design and packaging, no detail is overlooked.

In addition to the Saromae Snail Serum, SMD Cosmetics also offers the award-winning Inhyunjin collection, which is a natural, anti-aging line that includes a hydration cream, essential nutrition emulsion, toner, eye cream, and more. They also offer their skin brightening Saromae Collection, which uses malted beer yeast extracts, bear berry extracts and other patented ingredients to illuminate the skin. Available online, for more information visit the site at:

About SMD Cosmetics:
SMD Cosmetics offers a premium line of award-winning, natural skincare products from South Korea. Founded over 20 years ago, SMD Cosmetics has perfected their patented formulas by using the most advanced natural skincare technology in combination with Asian herbal medicinal wisdom that is truly authentic. SMD Cosmetics is one of Korea’s most prestigious, top-selling skincare lines formulated by a team of researchers and chemists to revive, replenish and rejuvenate your skin using the power of nature and innovative technology. For more information, visit the site at:

Animal Testing in the Cosmetic Industry

Animal cruelty and the cosmetic industry…a sad subject most of don’t know much about.  After some lengthy research today I came across some eye opening information and wanted to share since I personally would rather be informed than not. Here at SMD Cosmetics we are animal cruelty free and all products are made in South Korea, but apparently that is not the case with many cosmetic companies.

Humane Society International estimates that as many as 500,000 animals are still being used each year around the world in cruel and outdated tests for cosmetic ingredients and products. By far the largest proportion of these animals—more than 375,000 in 2015—are used to meet pre-market test requirements in China alone.

“China’s Food and Drug Administration requires all imported cosmetics, new cosmetic ingredients, and “special-use” cosmetics such as hair dyes, deodorants and sunscreens, to undergo animal testing before being sold. Companies are required to submit finished product samples to the government for testing in a CFDA-recognized laboratory. Once approved for sale, provincial authorities also conduct post-market inspections of cosmetic products, which can include a further layer of animal testing.”

In 2012 it was discovered that China was requiring animal tests for cosmetics to be funded by cosmetics companies—including Avon, Estée Lauder, and Mary Kay. In June 2014, the CFDA introduced regulatory reform that removed the mandatory requirement for pre-market animal testing for non-special-use or “ordinary” cosmetics manufactured in mainland China but little movement has been made.

After four years of hard work persuading the Chinese government to accept non-animal methods for cosmetics testing, scientists at the Institute for In Vitro Sciences, whose work in China was first funded by a grant from PETA, are celebrating an important victory!  Chinese government officials have stated that they will soon, for the first time ever, be recognizing data from a completely non-animal test method for safety evaluations of cosmetics.  Currently, the Chinese government requires cosmetics companies to pay for cruel tests on animals in order to sell imported and special-use cosmetics in China – a practice PETA exposed in 2012.  The government’s acceptance of the 3T3 Phototoxicity assay means that cosmetic companies selling in China will be able to submit data on cosmetics for this particular test, involving exposure to light, without having to harm animals.  PETA is proud to have contributed to this effort, and congratulates the scientists at IIVS for their critical work helping to end the Chinese government’s requirements for tests on animals for cosmetics. Yey PETA!!

Here is a list of companies that DON’T test on animals:

While we all look to the day when cosmetics animal testing is relegated to the history books, we’re not there yet, especially in China. By continuing to uphold the integrity of cruelty-free standards we can applaud the progress China has made while continuing the necessary pressure to facilitate further change and put an end to cosmetics cruelty around the world, once and for all. Caring consumers, and the suffering of hundreds of thousands of animals each year, demand nothing less.


Why Korean Skincare?!

The earlier you understand how to treat your skin the better and there is no set age to start incorporating an effective daily anti-aging routine. Korean’s have some of the most beautiful skin in the world due to the way they treat their skin from an early age and the advanced technology they use in skincare. We Americans can learn a thing or two from what they have been doing for decades.

From what we can tell the days of the all-in-one skin creams found in drug store shelves are over. Made with synthetic petroleum based products and ingredients like formaldehydes, parabens and phthalates, they can actually damage your skin permanently. Why do these companies use such chemicals as ingredients? Because they are cheap, readily available and make their products last longer on store shelves.

At SMD Cosmetics, we find the that most effective skin care products are ones that use natural ingredients to offer a step by step methodology to heal, regenerate and repair the skin to produce natural and long term skin health. It’s not about covering up, it’s about healing.

Korean brands have been doing this for decades and now. Our philosophy is much different compared to North American brands. It’s less about promising you a miracle and more about pampering your skin, much like an in-home spa treatment.

“Search “Korean Skin Care” in Google and you will be inundated with articles from Vogue to New York Times extoling the virtues of Korean Skin care. Forbes Magazine and Sephora, the world’s largest retailer of cosmetics and skincare recently named South Korea as the most innovative country for anti-aging solutions. In 2014 Korea exported $3 Billion USD of anti-aging products to the United States alone. In 2017, that figure will reach $15 Billion.”

What we want to avoid is covering up the problem areas with oils and fillers which will just lead to more damage over time. We need to consistently cleanse our skin of toxins and free radicals that accelerate skin damage and support the skin natural healing process by supplying the right nutrients and building blocks at the right time and in the right amount.

SMD Cosmetics Products sold HERE!

What is in your Aloe Vera Gel?!

According to my latest discovery…the aloe vera gel many Americans buy to soothe damaged skin contains no evidence of aloe vera at all!

“Samples of store-brand aloe gel purchased at national retailers Wal-Mart, Target and CVS showed no indication of the plant in various lab tests. The products all listed aloe barbadensis leaf juice — another name for aloe vera — as either the No. 1 ingredient or No. 2 after water.” (Bloomberg 22 November 2016)

The FDA is not monitoring cosmetics so that means we basically have to trust what is put on the packages at the stores…yikes!

“Aloe’s three chemical markers — acemannan, malic acid and glucose — were absent in the tests for Wal-Mart, Target and CVS products conducted by a lab hired by Bloomberg News. The three samples contained a cheaper element called maltodextrin, a sugar sometimes used to imitate aloe. The gel that’s sold at another retailer, Walgreens, contained one marker, malic acid, but not the other two. That means the presence of aloe can’t be confirmed or ruled out, said Ken Jones, an independent industry consultant based in Chapala, Mexico.” (Bloomberg 22 November 2016)

Another issue we looked into was the percentages used in Aloe and how important they really are. Most of people consider the higher percentage of Aloe, the better… and undoubtedly buy it. However, you can’t truly ever know how much aloe there is in it because the aloe comes from Aloe Barbadensis Leaf Extract.  Aloe Barbadensis Leaf Extract is from aloe soaked in alcohol. So there is water, alcohol, and fragrance in Aloe Barbadensis Leaf Extract. When we buy Aloe gel, the thing we should care about is what is in the product not a percentage.

We can extract Aloe Barbadensis Leaf juice, Aloe Barbadensis Leaf Extract, Aloe Barbadensis Leaf Water and so on from Aloe. Among them,  Aloe Barbadensis Leaf juice has the highest purity and high-enriched ingredient.

And SMD Cosmetics alogel contains Aloe Barbadensis Leaf juice!!

So, I can proudly say our alogel has much stronger soothing and moisturizing effects than any other alogel.

SMD’s Alogel


SMD’s Saromae Quintessential Snail Serum is cruelty-free! So, how is it made?


Saromae Snail Serum is something out of this world…just so we are clear!  But how is it collected everyone keeps asking?! Are snails harmed?  Are there actual snails in the serum?  The answer is, No!  Only snail mucin or filtrate…

SMD Cosmetics does not support animal cruelty or animal testing of any kind!  The snails move over a bumpy surface, which stimulates their mucus production.  The mucus is then collected, to be processed.  SMD extracts only the essential and effective elements of the mucus to make their unique formula.

Designed to offer the PERFECT balance of natural ingredients, formulation and viscosity to achieve the optimum results in texture, efficacy and absorption, SMD’s Saromae Quintessential Snail Serum Concentrate features the IDEAL 62% of pure snail filtrate.  The sticky mess of 100% snail mucin is addressed, thereby making it the perfect way to help reduce wrinkles, fine lines and help prevent the appearance of premature age.

Loaded with a many other unique herbal medicinal ingredients, Saromae Quintessential Snail Serum Concentrate is a high-performance, multi-functional serum is designed to do it ALL– deeply hydrate, smooth, repair and brighten skin, while protecting against environmental aggressors, leaving skin softer, glowing, more youthful looking and absolutely stunning.  Safe and non-toxic.

What I love is that the product is long-lasting!!   My jar has lasted me close to a year!  A little goes a long way…so worth it!

SMD Products sold here!

Inhyunjin Eye Cream, the power behind it…

So what makes this eye cream tick?

Inhyunjin eye cream combines the most advanced technologies with time-tested ingredients derived from natural Asian herbs – revealing radiant, ageless skin. Powered by ancient herbal science, this anti-aging formula naturally delivers the essential facets of skin renewal – exfoliation, hydration, regeneration and radiance – helping skin restore balance and reverse the signs of aging. It is simply amazing…here are some areas of concern it addresses!

  • Signs of aging in the delicate eye area
  • Revitalizes and helps firm skin around the eye area
  • Provides moisture and works to reduce the appearance of dark circles and puffiness.
  • Leaves eye area soft, smooth, and refreshed

What is unique about this eye cream and makes it so special is this 3 Part Formulation:

  1. Fermented Yurisu – Patented innovation involving extraction and fermentation of key herbal ingredients
  2. Gu-jeung- po-dan’ Method – Exclusive to Inhyunjin, six beneficial ingredients are steamed and dried nine time in 50 days to boost absorption rate in skin…wowza!!
  3. Matagenin – Patented technology avoids damage to the efficacy of the ingredients and maintains integrity of formula



Sunflower Seed Oil –  When applied to skin, sunflower seed oil can be effective against acne, eczema, scarring, redness and irritation? It’s an incredible hydrating agent. Sunflower oil helps retain moisture; it’s high in Vitamin E, A, C and D as well.


Paeonia Suffruticosa Root Extract – is valued for the Paeoniflorin active, which has an antioxidant effect similar to Vitamin E. It also stimulates circulation with overall skin beautifying properties.The botanical prevents lipid peroxidation in the epidermal cells for healthy skin. Its extract has been used medicinally for centuries to boost microcirculation, treat inflammation and relieve pain.


Peach Kernel Extract – This moisturizing oil is great at nourishing the skin without leaving a greasy feel.   It is rich in Vitamin E, making it a popular choice for mature skin formulations.

Coconut And Coconut Oil

Coconut Oil – Coconut oil melts on the skin as soon as you apply it, without leaving any kind of residues. It easily seeps into the skin pores, moisturizing deeply and thoroughly. Coconut oil can preserve the smoothness of the face by keeping it wrinkle-free. It is a structural protein in the inner layers of skin, it’s what keeps the skin elastic and smooth. The triglycerides in the oil attract protein molecules, ensuring timely repair of the collagen layer.


Astragalus Membranaceus Root Extract –

Do you want to keep your skin firm and young-looking? Chinese researchers treated human skin cells with astragalus root. The skin cells produced more hyaluronic acid.

That’s important because without hyaluronic acid, your body can’t make collagen. No collagen means tired, sagging, wrinkled skin. It also protects against the breakdown of elastin. That’s a protein that keeps your skin flexible. In an 8-week clinical trial, researchers showed that applying an astragalus face cream improved texture, elasticity and skin tone.

Buy it here: SMD Cosmetics Eye Cream

Top Hollywood Industry Make-Up Artist Loves SMD Cosmetics and has shared her OWN before and after pics!! No Filters and no retouching!!!

Top Hollywood Industry Make-up Artist, Elizabeth Hoel Chang, is over the moon with SMD products!!  She is not only GORGEOUS but SUPER talented!  She has only been using our products for a month and has seen DRAMATIC results!!! Elizabeth is a seasoned, award-winning expert make up artist and is currently working at “This Is Us.”  Elizabeth is an Hollywood Industry Leader and has worked on countless high profile projects as HEAD MAKE-UP ARTIST including,”The Kroll Show”, “Parks & Recreation”, and “The House!” We are so blessed to have her support and love!!

Elizabeth has been using SMD’s Saromae Quintessential Snail Serum and Inhyunjin Emulsion for less than a month and here’s what she had to say, in  HER OWN WORDS!  She also sent her own before and after photos, that were untouched and taken without filters!!!

Elizabeth Hoel-Chang wrote,

         “It’s been month, and I’ve sent before and after photos, unfiltered, no makeup only        the use of the Aloe gel, Snail cream, and Inhyunjin BioNs 2. There is definitely a difference in the redness of my skin after using the three products!! I’m also pleased to report no breakouts at all!! My skin definitely loves it!! I did notice that when I ran out of the Aloe sample (after a week) my skin was dryer even after I used the BioNs 2 or Snail Cream.. so I use the BioNs 2 and the Snail Cream together to keep my skin hydrated enough. I love these products. They feel amazing on my skin, and I feel confident I’m doing good for it by using them!!”
Being that our products are approved by the Korean FDA as a proven anti-aging product means that Elizabeth’s results are not atypical… They are results that our  INHYUNJIN devotees love about our products!  We hope that you will have a chance to try it and experience it for yourself!!   will experience!  SMD Products sold here

SMD’s Alogel…when and why to use it?

At first I was wondering myself what is this SMD Alogel…do I put it on a sunburn, what?  I don’t burn!  So you can…but…that’s definitely not it’s primary use.

Aloe Vera Gel naturally soothes and hydrates the skin for anti-aging and antioxidant benefits.

  • Lightweight formula with soothing and calming properties
  • Boosts hydration for dry skin, while restoring natural suppleness
  • Helps reduce the appearance of skin bumps
  • Acts as a booster to enhance your skin care regimen
  • Leaves skin feeling soft, youthful-looking and luminous

So that all sounds fabulous!  I want all of that, no?!  So I gave it a shot…I was told my the President of SMD to use it after my toner and at the time I had some weird bumpy reaction who knows what going on by the side of my face.  She said I needed to put the Alogel on it…I do what she says most of the time.  It worked!  A few weeks later it was gone!  Love it. Further looking into what was in this product I was happy to note it was natural with natural preservatives and some great ingredients. Here are some to highlight.


Morus Alba Bark Extract – loaded with antioxidants which provides soothing and brightening benefits to the skin

Aloe Barbadensis Leaf Juice Powder – enhances the appearance of dry and irritated skin by smoothing, refining and restoring suppleness

Perilla Ocymoides Leaf Extract – natural oil containing high levels of essential fatty acids for soothing, cooling and calming, while also boosting plumpness, hydration and youth-enhancing benefits to the skin

It’s great to use on the whole family as well!

You can find it at SMD Cosmetics Alogel

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